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Category : Facebook News

Recap: Facebook’s Q2 2014 Earnings Call

Facebook’s been busy since its f8 developer conference back in April, when the company announced a majority of mobile ad revenue (59%) and the launch of the Facebook Audience Network. Over the past few months, the social network has garnered headlines for its right-hand side ad redesign, the acquisition of online video advertising platform LiveRail, and most recently, its testing of a direct action “Buy” button geared toward ecommerce companies. The advertising community has eagerly anticipated Facebook’s Q2 earnings report yesterday, a […]

3 Major Developments to Come Out of Facebook’s f8 Conference

Mark Zuckerberg took the stage yesterday and immediately announced that this was going to be a different kind of f8. Rather than focusing on dazzling new Facebook features, the company is now focused on stability and encouraging community growth — encompassing users, advertisers and developers. As Facebook continues to grow its audience and network of advertisers, scale becomes even more of a central focus. Some basic takeaways from his presentation: Facebook has helped process $3B+ in payments, with 59% of […]