Product Advisory Council

Helping make the best advertising automation software even better.

Nanigans is dedicated to building the world’s best tools for managing and scaling digital advertising campaigns in-house. We’re fortunate to work alongside many industry-leading customers in ecommerce, gaming, and other internet businesses.

Our Product Advisory Council is a select group of user acquisition and marketing professionals leveraging Nanigans software to grow some of today’s most successful brands.

Core Digital
Product Advisory Council members have a key seat at the table to help inform new software development to better serve in-house advertisers. Members collaborate closely with Nanigans and benefit from direct partnership with our top engineers, data scientists, and product leaders.

Meet the companies and people shaping the future of advertising automation:

Core Digital MediaCore Digital Media is an innovator in driving high-quality leads at scale, powering and ClassesUSA.

Barry Forbes is Director of Marketing, Social at Core Digital Media, where he leverages Nanigans to manage effective lead generation campaigns on Facebook.

“Nanigans is a critical tool for managing our robust Facebook marketing campaigns. The bidding algorithm is cutting-edge and customizable, allowing us to effectively manage tens of thousands of ads without sacrificing pricing efficiency. The reporting platform is also world-class, enabling our team to analyze and act on our campaigns as effectively as possible.”

Barry Forbes
Director of Marketing, Social

GamesysFounded in April 2001 by Noel Hayden and a small team of developers, Gamesys is one of the UK’s leading online gaming businesses.

At Gamesys, Sophie Platten uses Nanigans’ powerful campaign automation tools to effectively manage the company’s large-scale game launches and user acquisition campaigns.

Sophie Platten

“We have been using Nanigans here at Gamesys for a number of years now to manage our Facebook marketing; we are delighted to be able to have input into updates of the product, knowing that our feedback is always listened to.

Nanigans’ business intelligence tools are a very valuable addition to the product, allowing us to easily review performance of our campaigns and take action all in the same view. This means we are able to manage our campaigns much more efficiently. It’s been great to see Nanigans software evolve into the amazing tool that it is today.”

Sophie Platten

JackThreadsJackThreads is a members-only, online shopping club that curates top-tier street, skate, surf, and contemporary men’s fashion brands.

“Nanigans’ sophisticated Facebook ad creation technology along with its robust bid management tool allowed us to seamlessly scale our Facebook initiatives while maintaining stability and cost efficiency.”

Jonathan Newcomb
VP, Acquisition & Retention Marketing

WayfairWayfair offers a zillion things home. With one of the world’s largest online selections of furniture, home furnishings, décor and goods, including more than seven million products from over 7,000 suppliers, Wayfair helps people find the perfect product at the right price.

Patrick Baker is Social Advertising Manager at Wayfair, where Nanigans software empowers him to efficiently find and invest in Wayfair’s best customers at scale.

“Wayfair teams have been long-time users of Nanigans ad automation software to manage our large, complex social and mobile ad campaigns and quantify how these efforts drive growth for our business. Nanigans offers the best ad analytics in the industry, providing unmatched insights, transparency and control over how our bids are placed and what’s truly driving performance.”

Patrick Baker
Manager, Social Advertising