Menu

How To Launch A Global Gaming Campaign – The Playbook, Ep. 11

  • Share

Marketing Resource details

We all know people who are addicted to Candy Crush and Slotomania. How did those games become so successful?
In this episode of The Playbook, Erik walks through the 3 stages of a global mobile game campaign (acquisition, monetization, and retargeting), providing tips and strategies for each phase of growth.
Watch More Episodes
What would you like covered in a future episode of The Playbook? Send us an email to let us know.

Scopely’s Proven Playbook for Unbeatable Mobile Game AdvertisingDownload The Case Study This Episode Was Based On

Learn how Scopely’s in-house team manages some of the most effective Facebook advertising in the game.

Read the case study

Vertical

Recently in Marketing Resources