Introduction to Facebook Advertising

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Marketing Resource details

Facebook ads provide one of the most targeted advertising opportunities today. The social network knows the demographics, interests and social connections of more than 1 billion people who are active online.

In this eBook, you’ll learn:

  • How Facebook advertising works
  • How you can target Facebook users
  • How to leverage social context in your ads
  • How Facebook creative is different
  • How social advertising yields higher ROI




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