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Tag : 2014 Holidays

As Temperatures Drop, eCommerce is Heating Up

As Nanigans Account Manager Laurie Bloom mentioned in last week’s blog post series, How to Prepare Your Holiday Advertising For Social Media, eCommerce customers don’t confine their online activity to December. Savvy shoppers and deal-seekers are beginning to research and build gift lists in November; smart marketers will be advertising products and services during this evaluation and consideration phase. Heading into turkey territory, here are some dates to keep an eye on, and tips to help spice up your holiday […]

Fall Advertising Tips for Social Media Marketers

Retail stores are already decked out in Halloween adornment and Starbucks brought back Pumpkin Spice Lattes last week (!), so you might not be surprised to find out that a new month and a whole new season is upon us. As children return back to school, advertisers’ thoughts turn to visions of sugar plums and Black Friday, the most important shopping day of the year for most online businesses. Strange as it seems, some companies start putting together advertising strategies […]

2014 Facebook Marketing Holiday Calendar

It’s that time of year when marketers start to look forward and plan their initiatives for the coming year.  An essential tool for Facebook marketers is the marketing calendar, which helps to coordinate your marketing vehicles as you look to take advantage of opportunities and boost demand for your offerings. We’ve put together a 2014 U.S. holiday marketing calendar so you can see what’s ahead and align it with your Facebook marketing strategy.  Whether you are a gaming company capitalizing […]