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Tag : Case Study

IGG Hits ROI Goals for Lords Mobile Game Launch While Scaling Ad Spend 80X [Case Study]

I Got Games, or IGG, is a renowned developer and publisher of online games across mobile, PC, and browser platforms. 300 million people worldwide have played IGG’s games, from arcade and action genre games like Castle Clash to strategy games like Clash of Desert. While the company is well known in Asia, IGG has gained notoriety globally in recent years by extending its chart-topping games to more players worldwide and localizing titles in fifteen different languages. Setting a New Game […]

How Luxury Brand Reebonz Increased ROI 530% With High Value App Downloads [Case Study]

Reebonz (@ReebonzME) is an online platform for buying and selling a wide range of luxury products and services, including items from the world’s most popular designers. Reebonz partnered with Nanigans (@Nanigans) and used its advertising automation software: designed to empower in-house marketing teams to accelerate the growth and revenue impact of their digital advertising. The opportunity Reebonz was about to move into a new market: the Middle East. It wanted to boost brand awareness amongst women in the region, drive downloads of […]

Trendin Sees Ecommerce ROI Soar 30% Using Nanigans for Facebook Dynamic Ad Retargeting [Case Study]

Thanks to explosive sales growth, Trendin.com has become the largest ecommerce portal of any brick-and- morter retailer in India. As the online arm of Madura Fashion & Lifestyle, the country’s #1 apparel retailer, Trendin is attracting more repeat shoppers than ever before—and retargeted ads on Facebook are a critical part of their winning strategy. Setting the stage for growth During a past “end of season” sale, Trendin’s in-house team used Nanigans advertising automation software to manage Facebook ad campaigns aimed at […]

Playkot Grows Game Revenue on Facebook with Nanigans Predictive Optimization [Case Study]

After seven years and more than 10 million active players, Playkot has achieved worldwide success as one of Russia’s leading game developers. Games like SuperCity and Warzone are undeniable hits, but there’s still enormous opportunity for continued growth. Playkot’s in-house digital advertising team plays a critical role in taking the company to the next level, driving more revenue at an ever-increasing scale. What’s the strategy behind their success? Increasing revenue at scale Playkot partnered with Nanigans because they saw massive […]

Elex Mobile Game Growth Surges 12X with Nanigans and Facebook Ads [Case Study]

Elex is a leading mobile game developer in China, and has made large-scale Facebook advertising a core strategy for growing revenues and expanding its loyal customer base. Elex’s top game, Clash of Kings, has consistently ranked among Google Play’s top five games by daily revenue in more than 80 countries around the world. To replicate the success of Clash of Kings with its new Magic Rush mobile game, Elex chose to use Nanigans advertising automation software to dramatically grow the […]