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The Complete Guide To Direct Response Advertising On Twitter [SlideShare]

Now is the perfect time to explore the potential of Twitter advertising. As Twitter live streams NFL games during the 2016 football season, a massive audience of mobile-friendly consumers will be flocking to the site to catch all the excitement. View this SlideShare to learn tips, tricks and strategies that will help your ads attract clicks and drive revenue for your business on Twitter.   The Complete Guide To Direct Response Advertising On Twitter from Nanigans Want to learn more […]

Q2 2016 Global Facebook Advertising Benchmark Report [SlideShare]

How does your Facebook advertising performance stack up to your competitors? Marketing teams that keep this question constantly in their minds will be better situated to spot emerging advertising trends and keep up with a swiftly evolving digital ad landscape. This data-packed SlideShare will help you win over valuable customers in the upcoming holiday season: Facebook Advertising Benchmarks: Q2 2016 from Nanigans Read Our Full Q2 2016 Global Facebook Advertising Benchmark Report This report highlights key trends seen by companies leveraging Nanigans advertising […]

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How Nike, Bose and Kohl’s Are Converting Customers With Video Ads

This article originally appeared in Social Media Today. Retail is going mobile! As ecommerce and omnichannel retail advertisers look to stay ahead of their competitors, they’re increasingly turning to mobile devices like smartphones and tablets to reach new audiences. In fact, ecommerce ad spend among Nanigans customers was 65% mobile in Q2 2016. As mobile advertising ramps up among retailers, so does spend towards mobile video ads. In Q1 2016, 26% more mobile ad spend was allocated to video formats […]

2016 Holiday Ecommerce Facebook Advertising Preview [Report]

The ecommerce marketing landscape is constantly evolving, and no two quarters are ever the same when it comes to online advertising. However, one thing is certain: Q4 presents a significant challenge, but also a massive opportunity for revenue growth, particularly from Facebook advertising. To address some of the most pressing questions ecommerce advertisers have going into the competitive holiday season, this report features insights from 2015 Facebook ad campaigns from the largest retailers using Nanigans. Inside the report, you’ll find […]

The Ecommerce Advertiser’s Guide to Customer Acquisition and Retention on Facebook [eBook]

Facebook advertising has proven to be a tremendous growth driver for ecommerce marketers looking to scale both customer acquisition and retention efforts. And when these parallel goals are combined with Nanigans advertising automation software, greater scale, efficiency, and profit are suddenly within reach. How can you maximize returns through customer acquisition and retention campaigns on Facebook that work together, not against each other? This guide features expert insights on how to best leverage Facebook and Nanigans to find and retain […]