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Tag : holiday advertising strategies

featured image - Data backed holiday ad tips

Deck the Halls With These 4 Advertising Strategies For The 2016 Holiday Shopping Season

This article originally appeared on IBM’s THINK Marketing blog. It may be September, but your competitors already have snow, Santa and holiday gifts on their minds. As you plan your holiday season ad campaigns, knowing how customers will be shopping this year will help you reach them most effectively and stay ahead of the curve. Equip your campaigns to maximize sales and revenue with these data-backed recommendations: 1. Prepare For Weekday Purchase Waves Audience purchase behaviors shift during the holiday shopping […]

Featured Image - Holiday Ad Refresh

Creative Refresh Tips For Shaking Up Your Facebook Holiday Ads

Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. During the shopping frenzy that is Q4, many brands put their advertising into overdrive. After all, it makes sense that marketers want to capture as many sales as possible when so many people have holiday shopping on their minds. But when you fire out ads at top speed, it’s easy to burn through all your creative or bore audiences with […]

Featured Image - Instagram Holiday Ads

4 Retail Instagram Ads That Are Winning The Holidays

The 2015 holiday season will be a particularly special one for Instagram. The photo sharing site rolled out advertising capabilities to all companies this year, making this the first holiday season where businesses can use the platform to draw in customers during Black Friday, Cyber Monday, and beyond. Instagram’s primarily mobile platform means it’s in perfect alignment with recent increases in mobile shopping behavior in Q4. Plus, the visual nature of the photo sharing site means it’s the ideal place […]

Featured Image - Facebook Holiday Ad Creative Examples

4 Retail Advertising Tricks To Make Holiday Sales Shine On Facebook

After much speculation and preparation, the holiday shopping season has finally arrived! As every online retailer knows, no winter shopping frenzy would be complete without a bevy of holiday-themed advertising. With ecommerce predicted to rake in $79.40 billion this holiday season, the right advertising campaign is a vital part of ensuring that your business gets in on the action. With holiday marketing in overdrive, you’ll want your ads to shine as bright as the holidays. Take a creative cue from […]

featured image - supercharge holiday advertising campaigns

3 Easy Ways To Supercharge Your Holiday Advertising Campaigns

The holiday shopping season is in full swing, but in the famous words of Yogi Berra, it ain’t over ’til it’s over. Your holiday ads may already be up and running, but that doesn’t mean you can’t give them a little boost. Here are three easy ways to reach a wider range of customers and continue to grow your revenue during the most wonderful time of the year for marketers. 1. Scale success to a wider audience Wish more of […]