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Tag : instagram

The Instagram Advertising Resources Marketers Need to Read

Instagram has quickly grown into a vital and powerful platform for direct response advertising. Over 1 million advertisers have discovered the value of pushing campaigns to Instagram’s massive audience of 700 million users. If you haven’t yet explored the advertising potential of Instagram, now is the time to include the photo-sharing platform in your marketing plans. Make the most of your Instagram advertising campaigns with the following resources to help you craft ads that capture the attention of your audience […]

SeatGeek’s Instagram Ad Home Run: Increasing Mobile Ticket Sales with Nanigans

 This case study was originally published on Instagram for Business. Event ticket marketplace SeatGeek optimized its mobile app install ads with a strategy of hyper-targeted and consistently refreshed creative, successfully increasing the number of people who made a purchase through the app within three days. The Story: Connecting Fans with Tickets SeatGeek is an event ticket marketplace that makes finding tickets to live entertainment a cinch. Its Deal Score system analyzes thousands of ticket listings and rates the best bargains, […]

Instagram Advertising Performance Snapshot Feb 2017 Featured Image

Instagram Advertising Performance Snapshot: February 2017 [SlideShare]

Advertisers are betting big on Instagram thanks to higher ROI at scale. Instagram has an enormous global reach, with more than 600 million users and counting. Thanks to compelling direct response ad products – such as video and carousel ads – Instagram offers marketers an unparalled creative canvas to communicate and drive action. With complete integration with Facebook’s industry-leading audience targeting, Instagram unlocks the ability to reach the right people with the right message at the right time. Just how well is […]

Advertisers Are Betting Big on Instagram, and It’s Paying Off [Performance Snapshot Report]

Advertisers are betting big on Instagram thanks to higher ROI at scale. In many ways, Instagram has become an ideal platform for performance marketing. With more than 600 million users, it has enormous global reach. With compelling direct response ad products—from video to carousel ad formats—Instagram offers marketers an unparalled creative canvas to communicate and drive action. And with complete integration with Facebook’s industry-leading audience targeting, Instagram unlocks the ability to reach the right people with the right message at […]

The Mobile Game Marketer’s Creative Playbook for Profit-Driven Holiday Advertising [Free Guide]

As millions of people unwrap new smartphones and tablets this holiday season, mobile game marketers are getting a gift of their own. With so many new devices coming online at the end of the year, game marketers have a tremendous opportunity to accelerate user and revenue growth on a global scale. What’s one reliable way to drive profitable growth in user acquisition during the holidays? Direct response advertising on Facebook, Instagram, and Twitter. Marketplace competition among game advertisers may be […]