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Tag : mobile commerce

VentureBeat’s Mobile Summit: The Future is Now

Nanigans participated in the VentureBeat Mobile Summit at the historic Cavallo Point Resort in Sausalito earlier this week. CEO Matt Marshall and the entire team at VentureBeat put on a top tier event, bringing in speakers from many different verticals. Here are a few takeaways: Biz Stone: Twitter must make bold choices to survive Google: Boosting the mobile ad market Secret & Mixpanel: User retention and data analyzation While the audience heard from a great group of keynote speakers, the true […]

facebook mobile commerce

5 Tips on Mastering Facebook Mobile Advertising for E-commerce

Leading retailers throughout the world are leveraging Facebook Mobile, and rightfully so. With 680 million users regularly connecting via mobile, Facebook offers a massive and tantalizing audience to retailers. So how committed are marketers to the mobile e-commerce opportunity on Facebook? By all accounts, they are embracing it as a critical engagement point with their base. The space is not only large; ad spending is hitting new heights. 20% of Facebook advertising revenue is coming from mobile and retail is […]