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In 2014, online gaming continued to soar with the help of new devices like tablets and smartphones. The story that dominated mobile in 2014 was the release of the biggest iPhone yet: the 5.5 inch tall iPhone 6 Plus. Once people got over bendgate, they realized that the iPhone 6 is actually great for gaming. With 39.8% of the total US population playing games on their phones last year, gaming apps are becoming household names.
Now everyone’s trying to cash in on the success of mobile gaming — right down to Kim Kardashian and Lindsay Lohan. They must have heard about how women game more than you think. For more online gaming trends that may surprise you, here are the top ten online gaming charts of 2014:
The mobile gaming industry is on a roll, and it doesn’t seem like it’ll be slowing down anytime soon. Research suggests that revenue from mobile games will overtake revenue from game consoles in 2015. And by 2017, mobile gaming revenue is expected to double. Needless to say, this is an exciting time to be an app developer. The proliferation of smartphones and the trend toward gaming going mainstream means the sky’s the limit for reaching interested audiences.
If you’d like to step up your advertising game (no pun intended), take a look at our blog post, “Four Ways App Developers Can Market For Mobile.” Similarly, if you’d like to boost the performance of your mobile app install ads, check out our best practices by game genre guide.Read “Mobile App Install Ads: Best Practices By Game Genre”
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