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Who’s Hiring In Growth Marketing: Turo, Hulu, PayPal

Written by: Carolyn Berk, Content Marketing Associate

Growth marketers are methodical and analytical, constantly testing new tactics and diving deep into performance metrics to drive ever-higher ROI. They’re also strategic and creative, thinking up innovative new ways to grow business by maximizing every opportunity in a rapidly evolving digital marketing landscape.

Our mission is to connect this top talent with today’s most forward-thinking companies. Here’s a brief list of who’s currently hiring:

Mobile Acquisition Specialist, Turo (California)

Company Brief

turo - Who's Hiring

Turo is a car rental marketplace where travelers can rent any car they want, wherever they want it, from a nationwide community of local car owners. Our mission is to reinvent the car rental experience and put the world’s one billion cars to better use.

Role Overview

We’re looking for a data-driven entrepreneur to help us further accelerate mobile growth. You will use data to identify opportunities for turbo-charging mobile growth and optimizing user conversion funnels within our iOS and Android apps. Responsibilities include:

  • Overseeing user acquisition for the Turo iOS and Android apps via Facebook, Twitter, Google, and other emerging mobile ad platforms
  • Analyzing on-going LTV / CPA of paid campaigns and optimizing to achieve ROI-positive results within each channel and across platforms
  • Collaborating with designers, copywriters, and translators to produce high quality creative — and iterating accordingly
  • Defining actionable KPIs for our mobile acquisition dashboard and developing a plan for implementation

For the full job posting, click here.

Programmatic Media Manager, Hulu (California)

Company Brief

Hulu - who's hiring
Hulu is a premium streaming TV destination that seeks to captivate and connect viewers with the stories they love. We create amazing experiences that celebrate the best of entertainment and technology.

Role Overview

As a Programmatic Media Manager at Hulu, you will be responsible for overseeing the execution and performance of the programmatic/acquisition media campaigns. The right person for this role is a thought leader, capable of optimizing current efforts and an expert in performance media. Responsibilities include:

  • Working closely with media agency to set up and manage day to day digital display campaigns across programmatic channels, including exchanges, DSPs, DMP, and advertising networks to ensure reach, efficiency, scale and acquisition/subscriber goals are met
  • Collaborating with media agency, analytics and product teams to manage DMP functionality
  • Assessing digital ad opportunities, avails, pricing and permitted targeting options and managing for optimal impression frequency across segments
  • Managing multiple campaigns & budgets of varying size and objectives simultaneously (with special emphasis on spend and ad cost/ROI goals)

For the full job posting, click here.

Manager of Digital Media – Mobile Marketing, PayPal (New York)

Company Brief

PayPal - Who's Hiring

PayPal gives people better ways to manage and move their money, offering them choice and flexibility in how they are able to send money, pay or get paid. We operate an open, secure and technology agnostic payments platform that businesses use to securely transact with their customers online, in stores and increasingly on mobile devices.

Role Overview

The Manager of Digital Media – Mobile Marketing will balance execution and analysis. This person will lead the optimization of existing mobile marketing channels, testing and scaling paid media solutions for mobile web, native & third party apps. Responsibilities include:

  • Leading the optimization of existing mobile marketing channels, testing and scaling paid media solutions for mobile web, native & third party apps
  • Developing and managing mobile media campaigns supporting consumer lifecycle strategies across app, mobile web, SEO, SEM, online display, email, SMS, push and other digital channels
  • Working closely with brand and social marketing teams to drive lower funnel demand and various analytics teams to revise the company’s attribution logic

For the full job posting, click here.

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