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Category: Purchases & Bookings

Blog,  Purchases & Bookings ,  Signups & Lead Generation ,  Performance ,  Global

Lead Gen and Ecommerce Ad Spend: A Study in Seasonality, Contrasts

For these Facebook/Instagram ad spend insights and more, download the complete Facebook and Instagram Global Snapshot Report: Lead Generation Vs. Ecommerce Ad Spend report. You’ll get exclusive...

Blog,  Purchases & Bookings

With Amazon Advertising, Brands Balance Joy and Fear

New Nanigans research shows that more advertisers are dedicating ad spend to Amazon’s ad platform … and seeing results. However, they’re also expressing concerns about Amazon’s...

Blog,  Purchases & Bookings

Triopoly Calling? Brands Lured by Amazon Advertising’s Strong ROI

In 2018, Amazon’s advertising platform became a true player. Consider that the company started the year in fifth place in terms of ad revenue. Yet it ended 2018 in third place behind “the duopoly...

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