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Marketing to Moms & Millennials: A Back to School Guide

To support ecommerce marketers during the important back to school sales season, this eBook provides best practices for planning and managing social media ad campaigns targeting millennials, moms, and other high-volume fall shoppers.

What’s inside:

  • A look back at last year’s back to school sales and predictions for this year
  • Current statistics that reflect back to school shopping behavior
  • Creative best practices from Nanigans’ Senior Ecommerce Designer
  • Targeting tactics based on personas


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