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Q4 2018 Global Facebook Advertising Benchmark Report

Stories ad spending skyrockets as video continues to grow in Q4 2018

This report highlights key trends seen by companies leveraging Nanigans to grow the revenue impact of their direct response advertising on Facebook.

This report features:

  • CTR, CPM, and CPC benchmarks by advertising goal and geographic market
  • Trend data on the rise of Stories ad spending
  • Insight on the continued growth of video ads

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