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Tag: Brand Marketing

Blog,  Performance

Advertising Roundup: Media Reviews in the News

The advertising world is experiencing a massive shakeup this year – one that has many agencies scrambling to retain big-ticket customers and simultaneously pitch to a rapidly growing pool of pro...

Blog,  Performance

FBX, or: How I Learned to Stop Worrying and Love RTB

According to a new study released by the Association of National Advertisers, many client-side marketers are unaware of what programmatic buying is or how it can be applied to campaigns. This lack of ...

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