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Nanigans – Advertising Automation Software

featured image - Advertising Benchmark Reports

Social Advertising Benchmark Reports: How Do Your Ad Campaigns Stack Up?

How do your advertising results compare to your competitors? While many marketers are concerned about whether their advertising campaigns reach performance goals, they need to keep an eye on their industry-wide performance as well. That’s why Nanigans offers comprehensive benchmark reports. Each report leverages the Nanigans database of billions of digital advertising impressions to deliver comprehensive insight on which trends are dominating the social landscape. To determine how your advertising efforts measure up, take a look at the following collection […]

featured image - 2017 Advertiser's Guide to Advertising on Facebook and Instagram

The 2017 Advertiser’s Guide to Scaling Growth with Facebook and Instagram [SlideShare]

2017 is slated to be a huge year for Facebook and Instagram advertising. With 1.23 billion daily active users (DAU) on Facebook and over 400 million DAU on Instagram, advertisers have access to a massive audience with unlimited revenue potential. However, marketers need to evolve their advertising strategies to account for rising trends on either site. To help keep your team up-to-date and one step ahead of the competition, here are all the trends that will impact your Facebook and […]

Who’s Hiring in Growth Marketing: MealPal, Dashlane, Disruptor Beam, Stitch Fix

Growth marketers are methodical and analytical, constantly testing new tactics and diving deep into performance metrics to drive ever-higher ROI. They’re also strategic and creative, thinking up innovative new ways to grow business by maximizing every opportunity in a rapidly evolving digital marketing landscape. Our mission is to connect this top talent with today’s most forward-thinking companies. Here’s a brief list of who’s currently hiring: Acquisition Marketing Manager, MealPal (New York) Company Brief MealPal is changing the way lunch works. Consumers with MealPal pay as […]

Anatomy of a Growth Marketer: Cait Pluto, Rent the Runway

Anatomy of a Growth Marketer is an ongoing blog series showcasing top talent in the field of digital advertising. Rent the Runway has revolutionized retail since its launch in 2009. This innovative ecommerce brand allows its customers to rent designer apparel and accessories. Millions of women have used Rent the Runway’s services to dress for important occasions in their life. What’s it like to work at a company Forbes has described as “Tech’s Next Billion Dollar Star”? We asked Cait […]

featured image - Facebook Video Ad Budgets Rise 119% Year-Over-Year [Study]

Facebook Video Ad Budgets Rise 119% Year-Over-Year [Study]

One of the biggest tropes coming out of Facebook’s most recent earnings call was the rising prominence of video. In the call, Mark Zuckerberg noted that video is becoming one of the most active areas of advertising growth. He also said that the company has big plans for distributing short-form video content in a manner outside of the traditional newsfeed. The Nanigans Q4 2016 Facebook Benchmark Report highlights the quarter-over-quarter growth of mobile video in the Americas. Facebook’s latest announcement […]