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Facebook Advertising Benchmark Report – Retail

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This benchmark report on 100+ retailers highlights the sector achieving strong return and engagement on Facebook — averaging 152% ROI for 2013 with 3.75X higher CTRs than a year ago.

Don’t miss the strategy recommendations and 25+ retail specific charts and graphs on Facebook engagement, pricing and return on mobile, desktop and FBX.

“Facebook is the place for proven reach and ROI; Nanigans’ data shows how moving beyond proxy metrics and toward lifetime value and ROI helps retailers find continued and more efficient success on Facebook.” - Michael Randall, Global Head of Facebook’s PMD Program 

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