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Q4 2016 Global Facebook Advertising Benchmark Report

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The holidays delivered higher return on ad spend on Facebook in Q4 2016

This report highlights key trends seen by companies leveraging Nanigans advertising automation software to grow the revenue impact of their direct response ad campaigns on Facebook.

This report highlights:

  • CTR, CPM, and CPC trends for Facebook ads by vertical and geographic market
  • Insights on how ecommerce advertisers are achieving higher returns
  • Data on skyrocketing adoption of Facebook’s dynamic and mobile video ads
Q4 2016 Global Facebook Advertising Benchmark Report

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