Tag : facebook holiday marketing

2014 Facebook Marketing Holiday Calendar

It’s that time of year when marketers start to look forward and plan their initiatives for the coming year.  An essential tool for Facebook marketers is the marketing calendar, which helps to coordinate your marketing vehicles as you look to take advantage of opportunities and boost demand for your offerings. We’ve put together a 2014 U.S. holiday marketing calendar so you can see what’s ahead and align it with your Facebook marketing strategy.  Whether you are a gaming company capitalizing […]

How to Succeed with Facebook Holiday Advertising [eBook]

It’s no secret that retailers are investing heavily in Facebook this year, marking a shift from the supporting role the social network played during last year’s holiday shopping season. The success of paid media campaigns from industry giants (Amazon, Walmart, Best Buy and Toys R Us) has shown how Facebook has become too important with shoppers to be treated as a second thought this holiday season. Whether you are well underway with your holiday planning or you haven’t started yet, this eBook will make sure […]