Menu

Tag : Product Feeds

Introducing Multiple Product Feeds for Facebook Exchange

The power of Facebook Exchange (FBX) lies in one-to-one interactions with consumers. What it all boils down to is this: An individual user visits a website, and then sees contextual information about that website on Facebook in real-time. Because context is at the center of FBX retargeting, today we want to share how you can take your current advertising on FBX one step further to generate real business results. Let’s look at two individuals shopping for new TVs – we’ll […]