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Level Up: The Game Developer’s Guide to Global Advertising [eBook]

Written by: Juliana Casale, Director of Marketing

Mobile app install ad campaigns are crucial to the success of any new game launch. When approximately two weeks are all that stands between you and App Store oblivion, every minute counts. Need to scale your audience fast and without sacrificing ROI? You’d better go global.

This new guide will help you set up and deploy a two-week, geotargeted, large-scale game launch using Facebook and mobile RTB — without crashing any servers or driving your campaign manager crazy.

What’s inside:

  • A CPI-based international ad campaign checklist
  • Tools for monitoring performance
  • Tips for scaling and optimization
  • Creative best practices

Mobile gaming apps represent a huge opportunity for monetization and name recognition. Unfortunately, the battle for downloads and in-app purchases is fierce, and only getting fiercer. Get the competitive edge with insights from a company that has successfully powered the marketing of 250+ games around the world in 2014 alone.

Ready to up your advertising game? Download your eBook to get started today.

Download the eBook

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