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Getting Creative With Facebook And Instagram Video Advertising [SlideShare]

Written by: Carolyn Berk, Content Marketing Associate

Marketing teams in all industries are increasingly turning to video ads to drive awareness and revenue. This year, more advertising teams dedicated ad spend to video than ever before, especially on social platforms.

And according to a survey of US marketers who plan to use social video ads, 66% said they would invest in video ads on Facebook and 27% intend to boost spend for Instagram video ads over the next nine months.

Running video ads on channels like Facebook and Instagram involves a unique set of strategies and creative best practices.

Before embarking on your own Facebook or Instagram video advertising campaigns, be sure to review the best practices, tips and examples in the SlideShare below.

Want more insights on how performance marketers are generating higher return on ad spend? Check out our latest benchmark report:

Q3 2016 Global Facebook Advertising Benchmark ReportQ3 2016 Global Facebook Advertising Benchmark Report

Get insights into the global growth in adoption of mobile and video ads!

Download the Report

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