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Blog,  Performance

Performance Advertising News Roundup: Summer Marketing Strategies, Facebook Eases Off Personal Data

This week in performance advertising news, we’re highlighting key stories from Marketing Land, Ad Age, AdExchanger and eMarketer. Read on for more details. While summer can be a slower season f...

Blog,  Performance

Performance Advertising News Roundup: Advertising in a Cookie-less World, Brands Redefine the Competition

This week in performance advertising news, we’re highlighting key stories from AdExchanger, Ad Age, Marketing Dive and eMarketer. Read on for more details. This Ad Exchanger column discusses ho...

Blog,  Performance

Facebook and Instagram Collection Ads: Three Tips for Driving Revenue

“Collections” — ad units consisting of a cover image or video and a carousel of product images — have been a boon for ecommerce advertisers since they became available on Facebook two ...

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